Local Icons. East/ West

Ten cities, nine designers and a single material: this year the Alcantara®-MAXXI project, now in its fifth edition, is allowing to “go round the world in a room”.
With Local Icons. East/West the designers Studio Job, Constance Guisset, Poetic Lab, Mischer Traxler, Gam Fratesi, Neri&Hu, Hans Tan, Michael Young, Poetic Lab and Cosmas Gozali interpret 10 capitals belonging to two geopolitical macro-areas through an object that embodies their essence in an imaginary dialogue between East and West.
Through a direct and indirect dialogue with the designers, Alcantara and MAXXI have staged a fresh cultural debate, an exchange of views between two different ways of life in contemporary metropolises, channelling these reflections into prototypes that are asked to capture the essence of the places.
Experimenting with Alcantara®, capable of translating their projects and visions into reality, the nine designers have produced a travel journal composed of images and objects that aim at presenting “souvenirs” of Amsterdam, Paris, London, Vienna, Copenhagen, Shanghai, Singapore, Hong Kong, Taipei and Jakarta.
Each designer, together with the prototype conceived to represent the city assigned to them, has also created a box to contain it, thus creating a true “global village” in the museum spaces.

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